How To Build Niche Website On WordPress?

You want to create a professional and profitable WordPress blog, but you do not know where to start from? Do you even know what a niche blog is?

A niche site is a website that focuses on specific information that is both valuable and intriguing for the audience. This is actually a blog 100% optimized to generate income in a particular niche market.

In this article I would like to show you that creating a niche blog or site really does not require any special technical skills and that this can be done in just few minutes.

Here are the basic steps to create a WordPress niche blog:

Finding a profitable niche

You have to find a niche or micro niche in a lucrative and beneficial area for society, but finding a good niche idea is unfortunately not so simple.

The easiest way to start is to think of one of your interests, one of your passions, and try to assess whether this center of interest could be a niche with good economic potential. But that is not the only way to do it. You can find niche ideas also by:

  • Leafing through magazines
  • Looking at the headlines of magazines at the bookstore
  • Looking around you (home theater, computer …)
  • Studying the best selling products on Amazon
  • Answering a question that many ask themselves (how to seduce a girl, how to educate my dog …)
  • Studying search trends on Google

To know if a thematic idea is viable for you to make money, it is necessary that:

  • The exact keyword is very often searched by Internet users (at least 5000 monthly searches on Google)
  • You have article ideas with secondary keywords to give content to your niche blog
  • The first page results when searching for your keywords on Google are easy to compete with and get ahead of Google rankings.
  • The “economic” potential of the theme is interesting (gain with acceptable Adsense, possibility to sell products via Amazon, 1TPE, or other affiliate platform …)
  • The theme is interesting for your readers now, but also in the future (no current or seasonal subject).

Choose a domain name and hosting

Features of an ideal domain name:

  • All rights reserved.
  • Memorable
  • Short
  • Easy to spell

Once you have a (restricted) list of domain names for your niche website in mind, you need to go to a web host to check their availability. If all your domains are already reserved, then try other combinations, but also other extensions (try with .us- .com – .net – .ca). But preferably, avoid choosing a domain name that will confuse with another and avoid using other punctuation marks.

In terms of web hosting services not all the hosts are serious and do not offer the promised technical assistance you expect from them. So, avoid ordering your hosting plan on any site. Also avoid free web hosts. They often hide unpleasant surprises.

The best web hosts for WordPress niche blogs are:

  • Bluehost: Affordable, reliable and easy to use. It is much better than GoDaddy, Hostgator and all the others. The free disk space is “Unlimited” for shared hosting. Bluehost is full of features. Customer service is ubiquitous and you are sure to find a solution quickly to your problem.
  • 1and1: It is the number one host in terms of simplicity, efficiency, reliability and quality of customer support. With 1and1, you can easily install your WordPress blog in under 60 seconds
  • eHost: With great and open customer service, eHost is fantastic for those who need a little more support. It has ready made templates of good quality, full customization, HTML and app support too

WordPress Configuration

I know how frustrating it can be to understand the technical part of a thing, while all you want is to share your knowledge (or sell) it on the internet.

No matter what web host you have chosen, once your blog is installed, the first thing to do is to change the structure of the links.

  • It will be necessary to go on the dashboard WordPress. This is the backstage of your site, from where you will pull all the strings. To get there just go to: yournameblog / wp-admin and enter your username.

You can also access it via the link “admin of the site” in the section “META” on the homepage of your blog: name of your blog

  • WordPress creates some default content that will show up on your niche site after installation, yet it’s better to change this content to make your site look professional. So, erase the “Hello World!” post, The “Sample Page”, and the “Hello Dolly”
  • In the “General” tab of the left column, you can set various general options like editing your slogan or choose a date and time format that suits you.

I would like to draw your attention to the tab “Settings” in which you will be able to define the format of the URLs of your future articles. This is very important to SEO your blog on search engines! I strongly advise you to choose the structure “name of the article”. Thus, the URL of an article will automatically be generated with its title.

  • Modify “Settings” for “User Registration” – for a niche site it is better to turn off “Anyone can Register” to avoid spammers and automated accounts

Choose a theme

Your WordPress theme will determine the look and feel of your niche site, so you should not choose it at random. Avoid free themes. In most cases, their features are limited and some even contain viruses. For more features and a more professional result in the end, I recommend WordPress Premium Themes. With a good approach, this expense will quickly turn into investment.

There are several platforms selling WordPress templates across the web, as StudioPress and Themeforest.

No matter what your choice is, make sure your visitors can:

Access your content fairly easily

Subscribe to your newsletter – Add an email capture form to your sidebar or at the end of your articles

Comment on your articles

Share your content – Add buttons to share your content on social networks

Install plugins

Installing WordPress automatically in just few clicks is not enough. You must also add and configure plugins that will maximize the potential of your blog and allow you to achieve your goals in less time and with greater efficiency.

You can install a whole bunch of plugins for many functions. But keep in mind that too many plugins can get you conflicts and bugs.

I recommend these plugins for the beginning:

WordPress SEO by Yoast, or All in One SEO: for SEO optimization in search engines.

Akismet: To protect against spam comments.

Jetpack by WordPress: For a lot of practical features, from seeing lots of stats to sharing buttons on posts

BAckWPup: To protect your work from a crash

All in One WP Security and Firewall: You need a security plugin to avoid having your niche site hacked and your data compromised

Contact form 7: It is a plugin of contact form by email so that your readers can easily write to you.

Necessary Niche WordPress Pages

After all this work done, all you have to do is to add content to your niche site. These pages will determine your success on the search engines and the number of visitors.

These are the pages that need to be created before opening a niche site for Google to index:

About – describe what is your niche site about, be as clear as possible and engaging

Contact – your readers must be able to contact you

Privacy Policy – it is required by Google

Affiliate Disclosure – informs audience that your website might be using affiliate marketing in certain posts and pages, this will legitimize your niche site

Create your newsletter (subscribers list)

The success of your blog also depends on your subscribers list. You must create a newsletter that will allow you to automatically notify your readers whenever a new article is published on your blog or whenever you have an important announcement to make (promotion – gifts – etc.).

For that, and there I talk about a professional approach, you need an auto-responder and an email capture plugin to create subscription forms.

There are several ways to create a newsletter or subscriber list. Some are free and not always effective enough, while others imply a coast and are very often more efficient:

  • MailChimp
  • GetResponse
  • iContact
  • Infusionsoft
  • Constant Contact
  • Campaign Monitor

Organize your WordPress niche site

Include social media sharing buttons – to make sure you reach your audience on all levels

Write and publish as many articles as you can – it is even better to have at least 10 contents ready before you create the niche blog

Create social media accounts and link them to the niche site – use social media to connect with readers (Facebook, Twitter, Pinterest and Google Plus profiles of your niche)

Sitemap – it is necessary to help Google or other search engines to index your site easier

Get Google Webmasters tool – to help you keep your niche site optimized for Google’s search visibility

Setup Google Analytics tool – it is free and provides a detailed profile of your visitors, traffic source and which source is performing better, and how visitors spend time on your site

Include Favicon and Apple Touch tools – to make your site look well-branded and more professional

Add an Amazon Affiliate Disclaimer – otherwise your Amazon affiliate account might get banned

Browserstack tool – a useful tool to verify your niche site compatibility on all browsers with their oldest and latest versions

Monetize your niche site

Google AdSense – the most popular one used to build niche sites

Amazon – it is great if you want to add products or services that your readers want to buy

net – it is very similar to AdSense, but the payouts are not as good

BuySellAds – if you have a great traffic, you can sell your own ads on your niche wesite

Marketing Networks – ClickBank and ShareaSale offer a great payout to sell their products on your niche site

Job Boarders – you can get paid for people who apply for job offers on job websites like Indeed

That’s all you have to do! Only the action will allow you to create your professional and profitable WordPress blog that you dream of.

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4 Comments

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